A PLATFORM WHERE EMERGING FASHION BRANDS COULD GET AHEAD.
TFL has been building fashion buyer lists for over 20 years. Along the way we’ve established a lot of great relationships with various trade organizations and retail merchants who provide us with data. TFL collects data from other sources too, including TFL site registration.
Our team also researches fashion trade and consumer publications for new store openings and closings.
WHERE THE TARGETING MAGIC HAPPENS
TFL Editors verify by conducting a search for each retailer. The store’s website, Facebook and/or instagram postings are reviewed to see if the store is still in business. Once verified by our editors — all of whom are fashion industry professionals — write (and often rewrite!) descriptions, tag product categories, note the number of locations, and input price points in our database.
And that’s just the beginning! TFL is focused solely on tracking the fashion industry. We make it our mission to create products that benefit fashion businesses. Our crazy obsession with detail is reward for your marketing and sales goals. We got our start in fashion as agents and know the importance of a solid contact list. A gorgeous collection without sales is not a business.
UNDRESS CODE
BAOBAB
IEC GROUP
ARAB FASHION COUNCIL
VERDE LIMON
SERIE NUMERICA
YUUL YIE
NOBA AGENCY
ABEL HONOR
LEO AND LIN
BRM HOLDINGS
COPURS
AMBASSADORS CONSULTING
MACHETE
MAISON HEROINE
KIMHE KIM
BARUNI
OLYMPIA LE TAN
FELLA SWIM
RAFA
RIANNA AND NINA
….AND MORE CLIENTS
We start with freshly verified contacts. It’s a painful time-consuming process but so rewarding. We also append and add new contacts daily. From there, the fun begins. We never outsource our data work. We’ve tried it. The results were disastrous.
A TFL fashion editor who knows the market, conducts a search in our retail buyer database to get to the heart of a specific list. Further editing is done to create a balanced list of online retailers, independent boutiques, specialty shops, and department stores throughout the world.